Web Design & Development

Las Vegas Web Design
Built to Perform.

We create custom, responsive websites designed around your brand, your customers, your goals, and the results you want to achieve.

From strategy and UI/UX to development, SEO foundations, performance, accessibility, and ongoing growth — Starfire builds websites designed to work as hard as your business does.

Arc-services-website preview

Your Website Is More Than Your First Digital Impression

It is where your brand, customers, marketing, and growth come together.

01

Clarity

Visitors should immediately understand who you are, what you offer, and what to do next.

02

Experience

Navigation, layout, accessibility, responsiveness, and interaction should feel effortless.

03

Performance

Fast loading, technical quality, mobile usability, and Core Web Vitals all matter.

04

Conversion

Every important page should guide visitors toward a meaningful next action.

Website Redesign

See the Difference.

A website redesign should improve more than appearance — clarity, usability, performance, accessibility, search visibility, and conversions.

BEFORE
AFTER

Discovery

Clear product navigation

Performance

Faster page loading

Mobile

Optimized mobile UX

Conversion

Streamlined checkout

Measurable Impact

A Better Website Creates Better Outcomes.

Averages across active client engagements. Results vary by industry, market, and scope of work.

Organic Traffic
+ 0 %

average increase after redesign

Qualified Leads
+ 0 %
average increase in lead volume
Conversion Rate
+ 0 %

average improvement post-launch

Load Time
- 0 %

average reduction after optimization

Lighthouse Score
0

average performance score at launch

Client Retention
0 %

of clients return for ongoing work

Selected Work

Websites Built Around Real Businesses.

Every Starfire website begins with the business behind it — strategy, design, technology, and user experience working together to create a digital presence built for specific goals.

01

The Branded Salon

Beauty / ECOMMERCE

The Challenge

The Branded Salon serves a diverse audience of beauty professionals, educators, independent stylists, and salon businesses with products ranging from branded apparel and salon essentials to custom storefronts, promotional products, and event collections. The challenge was to create a website experience that could communicate this broad offering without overwhelming visitors. Products, services, custom branding capabilities, and the brand's hands-on approach needed to work together within a clear and engaging e-commerce experience.

Our Solution

The redesigned website creates a more focused journey around brand discovery, product exploration, and custom solutions. Key product categories are easier to access, while the brand's custom-storefront and managed-merchandise offering receives stronger visibility. The experience also brings together product discovery, brand storytelling, customer reviews, custom-order information, and educational resources. This creates a digital experience that feels less like a traditional merchandise store and more like a complete branding partner for beauty professionals.

+187%
Conversion Rate
-44%
Bounce Rate
+230%
MOBILE REVENUE
3.1x
AVG. ORDER VALUE
02

Matrix Retail Construction

Construction / WEB DESIGN

The Challenge

Matrix Retail Construction provides specialized construction services across retail, commercial, multi-residential, and restaurant environments. With capabilities ranging from ground-up construction and tenant improvements to remodels, specialty retail, and project management, the business needed a digital experience that could communicate its capabilities without making the website feel overly complex. The challenge was to establish credibility quickly, organize services around the industries Matrix serves, and create clearer paths for potential clients and general contractors to understand the company's expertise and get in touch.

Our Solution

The redesigned website creates a more focused journey around industry, services, and project experience. Core markets are separated into dedicated sections, allowing visitors to quickly identify the type of construction support relevant to their project. The experience also places greater emphasis on Matrix's capabilities, construction expertise, project portfolio, geographic reach, and contact opportunities. This creates a more professional B2B experience that moves visitors from understanding what Matrix does to exploring its capabilities and starting a conversation.

+210%
Organic Sessions
340+
New Rankings
+94%
Conversion Rate
-62%
Load Time
03

ARC Services Las Vegas

Construction / SEO / WEB DESIGN

The Challenge

ARC Services provides a broad range of construction, remodeling, restoration, and property services across the Las Vegas Valley. From kitchen and bathroom remodeling to water and fire restoration, asbestos abatement, demolition, and general contracting, the website needed to serve visitors arriving with very different project needs. The challenge was to communicate this wide range of capabilities without creating confusion, while establishing trust quickly and making it easy for homeowners and property owners to identify the right service and request a project solution.

Our Solution

The redesigned website creates a clearer service-discovery experience by organizing ARC Services' capabilities into distinct service categories and giving each solution stronger visibility. The experience combines project-focused imagery, before-and-after work, testimonials, licensing information, FAQs, promotional offers, and prominent project-request calls to action. This gives visitors multiple ways to validate the company before moving toward an inquiry. The new structure also supports both planned projects—such as remodeling and general contracting—and urgent needs such as fire, water, and storm-related restoration.

+320%
Revenue
-38%
Cart Abandon
4.2x
ROAS
+180%
Mobile Orders

How We Build

From Strategy to Launch.

Six interconnected phases — from discovery through reporting — designed to build compounding results across every channel you invest in.

01 / Discover

Discover

We listen before we design. Understanding your business, your customers, and your competitive landscape informs every decision that follows.

discover-web-design

02 — Strategize

Strategize

Strategy defines the blueprint. Every page, every user flow, every conversion opportunity is planned before a single pixel is designed.

stratazy-web-design

03 — Design

Design

Design is where strategy becomes visible — high-fidelity layouts that show exactly how your website will look and feel on every device.

Graphic Design

04 — Develop

Develop

Clean, efficient code that brings the design to life. Accessibility, performance, and SEO foundations are built in — not bolted on.

develop-web-design

05 — Test & Launch

Test & Launch

Nothing goes live without passing our complete quality assurance checklist — browser compatibility, mobile, accessibility, and analytics.

 
test-web-design

06 — Grow

Grow

The launch is the beginning, not the end. We offer ongoing partnerships to maintain, optimize, and grow your website as your business evolves.

grow-web-design

Here's what happens when we do.

12-month comparison for a Henderson, NV service business following a full website redesign.

METRIC BEFORE AFTER
Monthly Organic Traffic
480 visitors
1,185 visitors
Avg. Page Load Time
4.8 seconds
1.4 seconds
Lead Form Submissions
6 / month
22 / month
Conversion Rate
1.2%
3.9%
Google Lighthouse Score
48 / 100
94 / 100
Organic Keyword Rankings
14 keywords
87 keywords

Client Experiences

What Our Clients Say About Working With Starfire.

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Charity Love profile picture
Charity Love
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Starfire Web Design has been nothing but of AMAZING since I first came in contact with their team!! They have been EXCEPTIONAL with communication and keeping us in the know of various changes when it comes to our website, etc. I truly appreciate Shawn and the entire team with everything they’ve assisted us with over the many years now!! I 100% RECOMMEND Starfire Web Design for all of your web design needs and social media platform design. ~Charity W.
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Rhonda Rockwell profile picture
Rhonda Rockwell
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Why? Why 5 stars? Our district has struggled for years with a website...we wanted one that helped us in serving landowners. Aside from that-our website was outdated, hard to navigate and UGLY. Shawn is our HERO!! She stepped in and offered her help and support through every step of the process...even attending board meetings last minute to show progress to our board. She has never not answered a call no matter when! Her and her team have done a lot of work in tackling our unique brainstormed concept for how it would look. Our website now is clean, navigable and probably one of the first for a Montana conservation district offering online permitting!!! The new website goes above and beyond anything we ever dreamed possible!!
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Michael McDonald profile picture
Michael McDonald
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Shawn and Ian did a AWESOME job on our website! They understood what we were trying to build, communicated clearly, and handled every change we requested. The entire process was straightforward and professional. I would highly recommend Starfire Web Design to anyone needing a reliable website team.
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Frank profile picture
Frank
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We recently hire Starfish Web designs to make updates to Our Website for Payless Cleaning Services in Las Vegas, And the experience was incredibly responsive, completed the requested changes quickly and paid close attention to every detail. One of the projects involved enhancing our Company Vehicle image to create a professional fleet-Style presentation and updating our team photos with branded uniforms that matched our Company standards. The final results look amazing and exceeded our expectations. If you are looking for a professional web design company that understands branding website updates, Image, editing and Marketing, I highly recommend Starfire web design. Their communication, creativity and turnaround time were exceptional. We're very happy with the improvements To our Cleaning Company website and look forward to working with them again. Frank/PCS
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Micky Mackenzie profile picture
Micky Mackenzie
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Can't recommend this place enough. Worth every penny! When my friend and I opened our first company we went with the DIY approach to website building like most people. Eventually we wanted to free up our time and standout so we looked into web developers. Starfire is the 3rd or 4th dev we have hired, and will most definitely be our last. They are now our go-to developer for all our companies. Our locally based dev, Shawn Smith, is extremely kind, understanding and easy to work with. It doesn't feel like a corporate entity. It feels like your talking to an actual human and that is priceless in todays age. Several times now I have been stumped on ideas or just too busy with the companies to give perfect advice and I've asked them to use their best judgement and make something from scratch, even in industries that have no overlap with web design, and each time they quickly shoot me back proofs of amazing artwork and designs. A genuine thankyou to Starfire, especially to Shawn Smith! To anyone reading this, trust me it's worth it. Whatever you end up spending to improve your website, your client and public facing image, is going to come back to you greater. Invest in yourself with Starfire!
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Maria De castro profile picture
Maria De castro
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Espero poder hacer ml pagina web
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Shawn Poole profile picture
Shawn Poole
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I’ve had the pleasure of working with Starfire Web Design on multiple occasions, and they have consistently exceeded my expectations. Their team is friendly, professional, and incredibly dependable. What stands out the most is their ability to truly bring your vision to life. They take the time to understand your ideas and translate them into something even better than you imagined. The entire process is smooth, and their communication is excellent from start to finish.
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J O profile picture
J O
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Starfire Web Design refreshed my website and helped me show up better on Google. They didn’t just make it look nicer — they improved how it works and how it converts visitors into real leads. It’s only been six months and my organic traffic is already up 50%. I’m getting more calls and more serious inquiries than before. Now they’re also running my Google Ads, and the process has been smooth and transparent. What I appreciate most is that they explain things in plain English and focus on real results, not just buzzwords. If you want a team that actually helps grow your business, I highly recommend Starfire.
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David Niemeyer profile picture
David Niemeyer
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Starfire was definitely the right choice for our new website! Shawn and the rest of the team created exactly what we envisioned, and so much more. They used their expertise to fine tune and enhance each detail. They were very easy to work with in general. The communication regarding progress and revisions was above and beyond. Thank you Starfire for taking our marketing to the next level!

Capabilities

Web Design & Development
Without the Limits of a Template.

Technologies
TECHNOLOGY THAT FITS YOUR BUSINESS

Built on the Right Technology for the Job.

We match the technology to your business needs – not the other way around.

Every business has different goals, workflows, customers, and technical requirements. That’s why we don’t force projects into a preferred platform or technology stack. We evaluate what your business actually needs, then recommend the technology that makes the most sense for performance, scalability, flexibility, and long-term growth.

From proven platforms to fully custom development, we work across the technologies needed to build the right solution.

CMS / Platforms

WordPressWebflow Squarespace Wix

Development Frameworks & Languages

PHPLaravelPythonNode.jsReactNext.jsVueTypeScript

eCommerce

Shopify WooCommerceBigCommerceMagento

Cloud & Infrastructure

AWSGoogle CloudMicrosoft AzureCloudflare

Not sure which platform or technology is right for you? You don’t need to be. That’s our job.

Built for Everyone

Beautiful Should Also Be Accessible.

Starfire designs websites with accessibility, usability, performance, and responsive behavior considered from the very beginning — not added as an afterthought.

WCAG

Accessible interactions and content structure meeting WCAG 2.2 AA standards.

Responsive

Designed and tested across desktop, tablet, and mobile viewports.

Performance

Fast-loading experiences with Core Web Vitals optimization built in.

Usability

Clear navigation, intuitive user journeys, and logical information architecture.

WCAG 2.2AAKeyboardScreen ReaderMobileDesktopContrastFocus States

Why Businesses Choose Starfire for Web Design.

01

Strategy Before Design

We understand your business before designing the interface. Goals, audience, and conversions shape every visual decision.

02

Conversion-Focused

Your website is designed around meaningful visitor actions — not just aesthetics. Every page has a purpose.

03

SEO-Aware from Day One

Architecture, content structure, performance, and technical foundations support search visibility from the start.

04

Accessibility-Conscious

Accessibility is considered throughout the experience — not added as a compliance checkbox after the fact.

05

Technology Flexibility

We recommend the platform that fits your business requirements — not the one we happen to prefer.

06

Long-Term Partnership

We continue supporting, optimizing, maintaining, and growing your website long after launch day.

Common Questions

Frequently Asked Questions

Have something more specific in mind? We are happy to talk through your project.

Start a Conversation

How much does a custom website cost?
Custom website pricing depends on the size, functionality, integrations, and complexity of the project. Most professionally designed and developed business websites typically fall between $7,500 and $15,000, while larger, more complex, eCommerce, or custom-development projects can range from $15,000 to $30,000+.
Every project is different, so we don't force businesses into predefined website packages. We start by understanding your goals, requirements, and what the website needs to accomplish, then provide a detailed scope and fixed project proposal.
How long does a website redesign take?
Most website redesigns take 6–12 weeks from kickoff to launch. Timeline depends on site complexity, content readiness, and revision cycles. We provide a clear project schedule upfront so you know exactly what to expect at every stage.
Does Starfire provide SEO with web design?
Yes. Every website we build includes SEO foundations — URL structure, metadata, heading hierarchy, schema markup, performance optimization, and Core Web Vitals. We also offer full ongoing SEO services for businesses that want continued growth beyond launch.
Can you redesign my website without hurting SEO?
Absolutely. Protecting your existing SEO is core to our redesign process. We audit your current rankings, implement proper 301 redirects, preserve valuable content, maintain URL structures where possible, and conduct post-launch SEO QA.
What platforms does Starfire work with?
We work across WordPress, Webflow, Shopify, WooCommerce, BigCommerce, Squarespace, and custom-built React/Next.js applications. We recommend the platform best suited to your business requirements — not a default choice.
Do you build custom websites from scratch?
Yes. For businesses that need unique functionality, a distinctive brand presence, or complex technical requirements, we build fully custom websites without relying on pre-built templates or page builders.
Can you make my website ADA and WCAG compliant?
Yes. Accessibility is part of our design and development process — not an afterthought. We design to WCAG 2.2 AA standards including keyboard navigation, screen reader compatibility, contrast ratios, focus indicators, and accessible interactive components.
Can you maintain and host my website after launch?
Yes. We offer website maintenance and hosting packages including security updates, backups, performance monitoring, content updates, and priority support. Many clients maintain long-term partnerships with us after launch.
Can you migrate my existing website?
Yes. We handle all website migrations — platform migrations (e.g., Wix to WordPress), host migrations, and content migrations. We protect your SEO throughout every migration process.
Do you provide eCommerce website development?
Yes. We design and develop eCommerce stores across Shopify, WooCommerce, BigCommerce, and custom platforms — covering product catalog setup, payment integration, shipping configuration, and conversion-focused UX.

Ready to Build?

Let's Build a Website That Works as Hard as Your Business.

Whether you’re launching a new business, redesigning an outdated website, improving conversions, or building a more advanced digital experience — Starfire can create the right strategy and bring it to life.

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